The Value of Reputation in Times of Crisis: You Earn Trust Before Things Get Tough
A crisis puts everything under pressure. Decisions must be made more quickly, internal dynamics come to light, and stakeholders are more critical than ever…
Niels is a reputation consultant specializing in communications and media.
Niels finds satisfaction in distilling complex, large amounts of information into a clear message. He also has extensive knowledge of how the choice of medium affects the outcome and is a true go-getter.
Niels graduated with a Master’s degree in Communication & Organization from Utrecht University. He wrote his thesis at Rijkswaterstaat, where he examined the role of the Open Government Act (Woo) in internal communication within the agency. Prior to that, Niels worked as a copywriter at an online marketing agency.
Niels is an audio enthusiast. He makes music on his laptop, has a sizeable vinyl collection, and occasionally records a podcast with friends. At IVRM, he is responsible for post-production on the Reputatie Inside podcast.
A crisis puts everything under pressure. Decisions must be made more quickly, internal dynamics come to light, and stakeholders are more critical than ever…
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